Tuesday, April 29, 2008

Consuming wealth

When most people think of consuming they imagine eating food, a gas gussling car,... But do people ever think about consuming wealth?

Sure they do! If you consume wealth they you are storing your money and watching it pile up, right?

Wrong. Today a report shows consumer confidence is down big. Well duh. Look at what people did with their potential wealth (example: income). They bought. They bought the latest and greatest. Does anyone really need a TV that may cost 10% of their annual income? What about the latest and greatest game systems, cells phones, newly released dvds?

In the past, the build up to our inflation (which we are just barely starting to feel) we had money. So much money it was like water. Credit card companies - well loans in general were practically given away. But we all know that - it is old news.

But let us look at what would have happened if we lived a moderate lifestyle. Would we have died because we didn't have a top of the line gaming system? Would we have died if we actually ate food at home? Would we have died if we had a TV that worked and only took up an 1/8 of a wall? No.

Consumer confidence is not low, consumers are just waking up and saying, "maybe I should just hang on for a second and see what it is I really need".

These stimulus check that are hitting banks this week should buy something of value. Get something that will help you in the future. No, candy does not help you.

Instead of consuming your wealth - collect it.

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